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Founded in 2023 and based in Abu Dhabi, Innovest Holding LLC is a next-generation investment firm that defies conventional boundaries of venture capital and private equity. Unlike traditional VC funds locked into rigid investment stages, Innovest reserves the right to remain agile, investing at any stage—be it Seed, Series A, Series B, or beyond—based solely on strategic value and opportunity.
This flexibility is rooted in decades of entrepreneurial and investment experience amassed across North America, Europe, Africa, and now, the Middle East.
Innovest is the creation of two entrepreneurial families, the Ghandour and Mahfouz families, united by a shared vision and decades of pioneering experience. With roots tracing back to the early days of GSM communications in the 1990s, through the emergence of digital governance and VoIP technologies in the 2000s, our founders have consistently been at the forefront of technological
Disruption.
Their expertise extends across diverse sectors, including Real Estate, wood and plastics manufacturing in Africa, coffee production and distribution in the UAE, and the food and beverage industry.
This track record has instilled a keen ability to distinguish between genuine disruption and mere noise—an intuition that sharpens our focus on high-impact ventures.
Meet the Team
Hassan Ghandour
Chairman & Co-Founder
Mohammad Mahfouz
CEO & Co-Founder
Saja Ghandour
Chief Innovation Officer
Melisa Urtuzuastegui
Senior VP Business Development
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